Bisbee and Company developed and activated a grand opening media relations campaign for Ace Cafe Orlando – the first North American location for the celebrated London-based motor-centric brand – generated nearly 150 individual placements and 30 million impressions in TV/cable, broadcast, print and online at the local, regional, national and car/motorcycle consumer and vertical trade level. In… Continue Reading
Meet, Eat & Tweet Event
Bisbee and Company is building the Orlando Home Show’s social media program on the local level to engage with exhibitors and consumers and drive sales. While the firm had previously worked with bloggers in the past through ticket giveaways and onsite visits during the show, we sought a way to engage with them in advance… Continue Reading
CRAVE Orlando
CRAVE, one of the fastest growing restaurant concepts in Minneapolis, debuted its award-winning food and vibrant atmosphere to Orlando in 2010. The Orlando restaurant marked the company’s first location outside of its hometown, and CRAVE leadership tapped Bisbee and Company as its Orlando PR partner. Scope of service included development of a targeted community opinion… Continue Reading
Ringling Bros. and Barnum & Bailey®
Feld Entertainment hired Bisbee and Company in 2008 to develop and execute a proactive PR campaign to reintroduce the brand to the Central Florida market and drive attendance to its shows. Ringling Bros. and Barnum & Bailey is a treasured family tradition; however, with no locally-based PR professional, the brand was receiving only modest “over… Continue Reading
Kiehl’s Since 1851
Kiehl’s Since 1851, the 161-year-old venerable New York-based purveyor of fine quality skin and hair care preparations, engaged Bisbee and Co. to develop and execute a PR program to support the opening of its first Orlando location and third in Florida. With a twin objective of building awareness for the brand and driving immediate traffic… Continue Reading